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Comcast Launches “Watchathon Week”


Comcast is excited to bring Xfinity TV customers in Utah an all-access, free pass to the biggest TV catch-up in TV history from March 25-31. This is the biggest-ever TV catch-up with thousands of episodes from today’s hottest shows, available for free.

Ray Child, from Comcast, explains what Watchathon Week is about.


With every episode of every season of TV’s hottest series, like Game of Thrones and Downton Abbey, plus full, current or most recent seasons of Revolution, Parenthood and more. The first XFINITY Watchathon Week will offer a massive collection of content never before available for free in one place.

During Watchathon Week Xfinity TV customers will have access to over 3,500 episodes of 100 TV series across 30 premium, cable and broadcast networks. Watchathon Week will also offer almost the entire TV libraries of HBO, SHOWTIME, STARZ, and CINEMAX. All Video On Demand (VOD)-enabled Xfinity TV customers will have access to this content, and across multiple screens when available.

“The scale of Xfinity Watchathon Week is enormous,” said Maggie Suniewick, Vice President, Video Services, Comcast Cable. “This will be the biggest catch-up ever in TV history, offering Xfinity TV customers the opportunity to binge view the hottest shows on top networks for free. It takes the TV catch-up concept to an entirely new level with every episode of every season of TV’s best shows, in addition to the tens of thousands of content options already available for free on Xfinity On Demand.”

Watchathon Week content will be available on multiple platforms and devices – through Xfinity On Demand, Xfinity.com/tv, the Xfinity TV Player App for Apple and Android devices and Xfinity Streampix.

To help sort through the additional thousands of hours of TV shows, Xfinity TV will launch a Watchathon Week microsite at www.xfinity.com/watchathon
offering a full list of available content across Xfinity On Demand, Xfinity.com/tv and the Xfinity TV Player App. Visitors also will discover special news, trivia, behind-the-scenes features and a Watchathon sweepstakes.

After Watchathon Week concludes, Xfinity TV will launch the “Catch-Up of the Week” on April 1. This ongoing effort will offer a mix of current and past seasons of hit shows on a specific network, or a different, popular TV series each week through the end of 2013, allowing viewers to continue to stay on top of some the best shows on TV regardless of their subscription level.

Xfinity On Demand offers the ultimate in TV series catch-up featuring over 270,000 content choices on TV and online. Xfinity On Demand offers the most HD TV shows and movies – with thousands available for free – and a comprehensive broadcast offering.



For more details on Watchathon Week visit www.xfinity.com/watchathon
. Join the Watchathon Week conversation on www.facebook.com/Xfinity and www.twitter.com/Xfinity_TV
with hashtag #Watchathon. Content availability will vary across platforms (VOD, online on the app), and in virtually all cases can be viewed regardless of customer’s subscription level. For more information on Xfinity TV and Xfinity On Demand www.xfinity.com.

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