Ladies Who Launch

But a group of Utah women disagree.
They’ve found sharing can help fuel success.

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Members refer to it as a sorority…a sisterhood.

The meeting may resemble a book club or girlfriend lunch.

But it’s all about hard-core business.

Entrepreneur Erin Olsen had her business concept for a couple of years and had been looking for ways to get her company off the group. When she stumbled across the national group “Ladies Who Launch,” it seemed to fit her needs

“I got on the website,” Olsen said, “and there wasn’t one in Utah. I thought, there needs to be one here.”

So she started one.

The concept is a club of sorts, for women wanting to network and expand an entrepreneurial business idea. Groups of twelve form what is called an incubator. Once a week, for a month, they gather to share, brainstorm and dream.

“The women get together and talk about their business and their projects in front of each other,” Olsen explains. “It’s really cool. The neat thing is you don’t do your homework or exercises for your own business, you do it for the other members.”

The first week, homework includes writing a vision for other women’s businesses.
The next week they come back and they hear other women’s visions for their grass root dream.

Ladies Who Launch participant Jen Davidson enjoys the fresh perspective the group provides.

“It’s one thing to have you family tell you it’s a good idea,” Davidson jokes, “but to take it out publicly and have strangers support and believe in what you are trying to do is completely different and it gave me the momentum to go ahead and take the leap.”

Olsen believes it’s a concept only women could make work.

“Women open businesses for different reason than men do,” Olsen says. “When a woman opens a business it’s usually because she holds an idea close to her, she is more passionate about it. Men start businesses for the money. Women are looking for the fulfillment—the happiness.”

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To read more about the “Ladies Who Launch” program pick up the July/August edition of Wasatch Woman Magazine, in stores now. In addition to this story, you will find recipes, workout tips and other motivational stories about Wasatch Woman, across the state.
Visit their website http://www.wasatchwoman.com for subscription details..

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